Testing the NIRA Light Bulbs! And… I’m Very Disappointed.
I think the right word is disappointed, but I could use many others. NIRA isn’t a bad product per se, but its marketing is full of lies and misleading claims. Since I’ve been asked a few times now, let’s examine the science of NIRA in depth. What is NIRA? NIRA is a new lighting company that mainly sells “Near-infrared enhanced” LEDs, but it also sells DC-powered lights. Since NIRA’s main selling point is its light spectrum, I’m going to examine a couple of its normal light bulbs. Let’s Examine NIRA’s Spectrum Let’s start with the biggest lie I’ve ever seen in the lighting industry: NIRA emits full-spectrum light all the way out to 3000nm! Here is their marketing promo, which can be seen on this…